Changes in landing page efficiency can dramatically improve the profitability of your online marketing programs. This fast-paced and practical hands-on training will provide you with a crash course in landing page optimization and testing. It will also allow you to develop a personal action plan that is tailored to your specific business.

Date:     Dec. 10, 2009
Venue:     Hilton Chicago Chicago IL
Event Type:     Seminar/Workshop
Website:    http://www.searchenginestrategies.com/chicago/training.php#landing-page

Join Colleen Wright of the Search Engine Academy of Oregon and get some search engine marketing tips and tactics that you can implement immediately at this free seminar. You will learn: *The difference between on-page and off-page factors and how to take advantage of them *Usability Tips that will keep your visitors on your site *What tools you can use to help determine the best course of action for optimizing your website *Why it is important to understand search and where search is heading in the future *Basic Actionable steps to implement immediately While introducing these marketing nuggets, she will also give you a brief overview of what you will learn in the “Ultimate SEO Mastery Workshop” coming in October. If you have been thinking about taking the class or just want information on SEO basics, this is one hour you don’t want to miss.

Contact: Colleen Wright [ info@sea-oregon.com ]    Phone: 503-530-8178
Date: Saturday, September 12, 2009
Venue:     MacForce in Portland OR
Event Type:     Seminar/Workshop
Website:     http://www.sea-oregon.com

Monday, June 15, 2009 – New World Stages, New York, NY

Join O’Reilly Media founder and CEO Tim O’Reilly, Edelman Digital SVP Steve Rubel, and Twitter expert Sarah Milstein at this one-day boot camp. Attend this event to learn best practices you can immediately apply to engage your customers and grow your business. While the necessity of businesses having a presence on Twitter is becoming more apparent every day, many marketing professionals face some common obstacles to entering the Twittersphere:

1. Lack of time and resources to create and manage Twitter campaigns for their business and/or brand; and
2. Difficulty conveying to management/decision makers – the “ROI” of Twitter.

At O’Reilly’s Twitter Boot Camp, participants will learn:

• why and how they need to get their businesses and brands on Twitter
• what works and what doesn’t
• some ethical and legal pitfalls to avoid
• and how some businesses are already measuring ROI and customer engagement on Twitter–directly from the people behind the brands, businesses, AND communities that are successfully interacting on Twitter everyday.

For more information: http://training.oreilly.com/twitterbootcamp/

When: Monday, December 8-12, 2008
Where: Chicago Hilton
Why: With uncertainty dominating the nation’s economy, marketers and executives are under increased pressure to generate new business. Search engine marketing (SEM/SEO) may be the best way to drive online revenues and increase your marketing ROI. Learn the key strategies, tactics, and best practices on how SEM/SEO can boost the search visibility of your website, increase conversions and grow your bottom line.
Click here for details