How to Build Your First Facebook Page for Your Business

A Facebook Page is different to your Facebook profile. Only your friends can see your profile and it contains your personal information. A Page is something that you can create especially for your business. Anyone can see it and it should contain lots of useful,...

How to Create a Company Page on LinkedIn

As with other social networks, LinkedIn lets you create a company page to better represent your business on the site. Even if you already have an individual profile, you should still create a company page. Adding a page helps people find out more about your company...

Tips for Using Facebook in B2B Social Media Marketing

Although Facebook is commonly used for B2C marketing, it is not typically associated with B2B marketing. However, it must be considered that, according to Facebook, “Over one billion people like and comment an average of 3.2 billion times every day.” There are plenty...

Two Keys to Successful Search Engine Optimization

With the advent of the Internet, more and more people are beginning to shop for products and services online rather than through traditional brick and mortar style businesses. Since the demand for online shopping has increased, so has the amount of businesses that are...